about

project archive

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I design product experiences for brands
I design product experiences
I design product experiences for brands
I design product experiences
 for brands with the mindset
 for brands with the mindset
with the mindset of a character illustrator.
of a character illustrator.
with the mindset of a character illustrator.
of a character illustrator.

Product / UX ↓

Product / UX ↓

Product / UX ↓

↓ Brand & Strategy

↓ Brand & Strategy

↓ Brand & Strategy

of users marked ‘safety features’ as the most preferred function needed for a navigation app.

48%

*out of 40 participants

I built an exploration app with a focus on perception of safety for women to explore public spaces confidently while providing councils with crowdsourced data.


Galaxa resolves the core problem with improving public spaces through its space navigation metaphor; helping women to navigate the public spaces around them, and sharing their experiences so councils and businesses can improve them.

Product & Brand Designer

Brand, Strategy, UX/UI

Navigation app helping build safer cities for women. Design prize winner.

Enhancing storytelling through AI, accessible design and worldbuilding

“an excellent solution to the real-world problem of women’s safety resolved in an eloquent way…The project could be rolled out tomorrow with a net benefit to the community.”

🏆 Frost* Prize winner

Creating ‘moons’ as emotional, transport and environmental indicators.

A gamified AI chatbot using Greek mythology that provides young men with medically accurate sexual health education in an approachable, entertaining format.


A growing concern around consent boundaries and healthy partnerships between both sexes required an urgent reevaluation of how sexual education can be addressed in an accessible, discreet and personalised manner.

Product & Brand Designer

Brand, Strategy, UX/UI

Sexual health education app for teenage boys, run by Greek gods.

Current Mission:

Discovering the mythical message of consent

athena

Hello, wise Richie! Any words of wisdom today?

437 pts until lvl 2 assistant

1

2

100

500

1000

“[An] interesting product with strong consideration around current and near future problem issues. We feel the realisation of the metaphorical persona generation of the tools' name and branding.

Greek gods teach consent?

Private ancillary fund rebranded for the modern, millennial investor. Now launched.

I built a modern financial brand identity combining corporate minimalism with

geometric Memphis elements, establishing market differentiation for sophisticated investors.


The brand identity was transformed into

multiple social, digital and stationery assets, representing its scalability and capacity to create modern experiences for the financial brand and its customers.

Brand Designer

Brand, Social and Digital assets, Stationery

For the modern day investor?

I refreshed a sustainable earplug brand that celebrates Australian beach culture and ocean conservation, creating a launch-ready identity with cult following potential.


With Seals’ unique feature as not only being made out of sustainable materials but to give 50% of its profit to local marine conservation projects, Seals is not only targeting cool Australian ocean swimmers, but their passion to protect the ocean they swim in.

Brand Designer

Brand refresh, Social assets

⭐⭐⭐⭐⭐

“Carina is an excellent communicator and branding guide. She followed the brief and also contributed innovative ideas to really bring the brand to life. The result is a unique, living brand which will work perfectly for sharing our uplifting message with our customer community.”

Feedback from founder Kate Parsons:

A cult brand for swimming earplugs?

Swimming earplug brand for Aussies who love their health and the ocean’s.

+ more

I built an exploration app with a focus on perception of safety for women to explore public spaces confidently while providing councils with crowdsourced data.

of users marked ‘safety features’ as the most preferred function needed for a navigation app.

48%

*out of 40 participants

Product & Brand Designer

Brand, Strategy, UX/UI

Navigation app helping build safer cities for women. Design prize winner.

Enhancing storytelling through AI, accessible design and worldbuilding

“an excellent solution to the real-world problem of women’s safety resolved in an eloquent way…The project could be rolled out tomorrow with a net benefit to the community.”

🏆 Frost* Prize winner

Creating ‘moons’ as emotional, transport and environmental indicators.

A gamified AI chatbot using Greek mythology that provides young men with medically accurate sexual health education in an approachable, entertaining format.

Product & Brand Designer

Brand, Strategy, UX/UI

Sexual health education app for teenage boys, run by Greek gods.

Current Mission:

Discovering the mythical message of consent

athena

Hello, wise Richie! Any words of wisdom today?

437 pts until lvl 2 assistant

1

2

100

500

1000

“[An] interesting product with strong consideration around current and near future problem issues. We feel the realisation of the metaphorical persona generation of the tools' name and branding.

Greek gods teach consent?

Private ancillary fund rebranded for the modern, millennial investor. Now launched.

I built a modern financial brand identity combining corporate minimalism with geometric Memphis elements, establishing market differentiation for sophisticated investors.

Brand Designer

Brand, Social and Digital assets, Stationery

For the modern day investor?

I refreshed a sustainable earplug brand that celebrates Australian beach culture and ocean conservation, creating a launch-ready identity with cult following potential.

Brand Designer

Brand refresh, Social assets

⭐⭐⭐⭐⭐

“Carina is an excellent communicator and branding guide. She followed the brief and also contributed innovative ideas to really bring the brand to life. The result is a unique, living brand which will work perfectly for sharing our uplifting message with our customer community.”

Feedback from founder Kate Parsons:

A cult brand for swimming earplugs?

Swimming earplug brand for Aussies who love their health and the ocean’s.

+ more

I built an exploration app with a focus on perception of safety for women to explore public spaces confidently while providing councils with crowdsourced data.

of users marked ‘safety features’ as the most preferred function needed for a navigation app.

48%

*out of 40 participants

Product & Brand Designer

Brand, Strategy, UX/UI

Navigation app helping build safer cities for women. Design prize winner.

Enhancing storytelling through AI, accessible design and worldbuilding

“an excellent solution to the real-world problem of women’s safety resolved in an eloquent way…The project could be rolled out tomorrow with a net benefit to the community.”

🏆 Frost* Prize winner

Creating ‘moons’ as emotional, transport and environmental indicators.

A gamified AI chatbot using Greek mythology that provides young men with medically accurate sexual health education in an approachable, entertaining format.

Product & Brand Designer

Brand, Strategy, UX/UI

Sexual health education app for teenage boys, run by Greek gods.

Current Mission:

Discovering the mythical message of consent

athena

Hello, wise Richie! Any words of wisdom today?

437 pts until lvl 2 assistant

1

2

100

500

1000

“[An] interesting product with strong consideration around current and near future problem issues. We feel the realisation of the metaphorical persona generation of the tools' name and branding.

Greek gods teach consent?

Private ancillary fund rebranded for the modern, millennial investor. Now launched.

I built a modern financial brand identity combining corporate minimalism with geometric Memphis elements, establishing market differentiation for sophisticated investors.

Brand Designer

Brand, Social and Digital assets, Stationery

For the modern day investor?

I refreshed a sustainable earplug brand that celebrates Australian beach culture and ocean conservation, creating a launch-ready identity with cult following potential.

Brand Designer

Brand refresh, Social assets

⭐⭐⭐⭐⭐

“Carina is an excellent communicator and branding guide. She followed the brief and also contributed innovative ideas to really bring the brand to life. The result is a unique, living brand which will work perfectly for sharing our uplifting message with our customer community.”

Feedback from founder Kate Parsons:

A cult brand for swimming earplugs?

Swimming earplug brand for Aussies who love their health and the ocean’s.

+ more

Creating ‘moons’ as emotional, transport and environmental indicators.

↓ Enhancing storytelling through AI, accessible design and worldbuilding

of users marked ‘safety features’ as the most preferred function needed for a navigation app.

*out of 40 participants

48%

“an excellent solution to the real-world problem of women’s safety resolved in an eloquent way…The project could be rolled out tomorrow with a net benefit to the community.”

🏆 Frost* Prize winner

I built an exploration app with a focus on perception of safety for women to explore public spaces confidently while providing councils with crowdsourced data.


Galaxa resolves the core problem with improving public spaces through its space navigation metaphor; helping women to navigate the public spaces around them, and sharing their experiences so councils and businesses can improve them.

Product & Brand Designer

Brand, Strategy, UX/UI

Navigation app helping build safer cities for women. Design prize winner.

For the modern day investor?

Private ancillary fund rebranded for the modern, millennial investor. Now launched.

I built a modern financial brand identity combining corporate minimalism with

geometric Memphis elements, establishing market differentiation for sophisticated investors.


The brand identity was transformed into

multiple social, digital and stationery assets, representing its scalability and capacity to create modern experiences for the financial brand and its customers.

Brand Designer

Brand, Social and Digital assets, Stationery

+ more

Creating ‘moons’ as emotional, transport and environmental indicators.

↓ Enhancing storytelling through AI, accessible design and worldbuilding

of users marked ‘safety features’ as the most preferred function needed for a navigation app.

*out of 40 participants

48%

“an excellent solution to the real-world problem of women’s safety resolved in an eloquent way…The project could be rolled out tomorrow with a net benefit to the community.”

🏆 Frost* Prize winner

I built an exploration app with a focus on perception of safety for women to explore public spaces confidently while providing councils with crowdsourced data.


Galaxa resolves the core problem with improving public spaces through its space navigation metaphor; helping women to navigate the public spaces around them, and sharing their experiences so councils and businesses can improve them.

Product & Brand Designer

Brand, Strategy, UX/UI

Navigation app helping build safer cities for women. Design prize winner.

For the modern day investor?

Private ancillary fund rebranded for the modern, millennial investor. Now launched.

I built a modern financial brand identity combining corporate minimalism with

geometric Memphis elements, establishing market differentiation for sophisticated investors.


The brand identity was transformed into

multiple social, digital and stationery assets, representing its scalability and capacity to create modern experiences for the financial brand and its customers.

Brand Designer

Brand, Social and Digital assets, Stationery

+ more

Falling in love with the concept of branding as simply character design for products, I help brands build features and experiences that uniquely represent the people and cultures behind them.

Falling in love with the concept of branding as simply character design for products, I help brands build features and experiences that uniquely represent the people and cultures behind them.

I'm a designer with a focus on branding
and product development based in Sydney, Australia. I started as an illustrator who then studied design.

I'm a designer with a focus
on branding and product development based in Sydney, Australia. I started as an illustrator who then studied design.

I'm a designer with a focus on branding and product development based in Sydney, Australia. I started as an illustrator who then studied design.

Brands are a collective representation of people with unique traits, personalities and quirks that make them stand out, which should be felt across all facets of the brand and product experience.

Brands are a collective representation of people with unique traits, personalities and quirks that make them stand out, which should be felt across all facets of the brand and product experience.

This perception makes me see them as human and living, and with this perspective, I design for businesses to achieve this feeling.


Here’s me →

This perception makes me see them as human and living, and with this perspective, I design for businesses to achieve this feeling.


Here’s me →

I also consult Fortune 500 companies as a technology consultant, developing AI chatbots, building awareness around AI governance in the vibe coding era and identifying automation opportunities for enterprise systems.

I also consult Fortune 500 companies as a technology consultant, developing AI chatbots, building awareness around AI governance in the vibe coding era and identifying automation opportunities for enterprise systems.

Combining all these experiences into my practice, I bring insight into product teams looking to build smart, design with feeling and secure results.

Carina C. Cunha. All rights reserved, 2026.

Stack used to build this website:

Book a call to see how we can work together :)

Carina C. Cunha. All rights reserved, 2026.

Stack used to build this website:

Book a call to see how we can work together :)

Carina C. Cunha. All rights reserved, 2026.

Stack used to build this website:

Book a call to see how we can work together :)

Carina C. Cunha. All rights reserved, 2026.

Stack used to build this website:

Book a call to see how we can work together :)